Influencer Marketing

Imby Pet Food - Food with insect proteins is the future of pet food.

Use Case

Imby Pet Food wants to change the world of pet food. Their mission: keeping pets healthy and saving the planet. Instead of classic animal proteins such as beef, chicken or lamb — which often cause allergies in dogs — Imby uses insect proteins: a more nutritious, easier to digest and hypoallergenic alternative that is also better for the environment. To bring this innovative approach to life in an authentic way, we worked with well-known owners and their dogs, including Natalia and Sven De Ridder. Together, they brought the story of sustainable and conscious pet food to life through an influencer and ad campaign on social media, supported by a strong call-to-action.

Outcome

The campaign was launched recently, but the first signs are already showing promising engagement and positive reactions. We look forward to further analysing the impact on brand awareness and conversions soon.

Would you like a customized quote?

Would you like to know more? We are happy to think along with you and prepare a customized proposal for you. For more information, please contact us at info@doubledaze.be.

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