Influencer Marketing

Butterfly wanted to increase brand awareness among a relevant target audience of 25- to 50-year-olds. Their mission: to show that soup is much more than just a quick meal—it’s about togetherness, tradition, and a flavorful discovery. With their 100% natural soups, freshly made in Belgium and free of preservatives, they offer a healthy and easy solution for every day. To bring this story to life authentically, we collaborated with 7 creators. They demonstrated how Butterfly fits perfectly into their daily routines through creative content that was deployed both organically and via ads. The focus was on relatability, trust, and showcasing convenience without compromising on quality.

Outcome

The campaign delivered strong and impressive results, with a reach that was nearly double the target KPI. Thanks to the powerful and authentic content, we were able not only to reach a large audience but also to establish a clear connection with the target group. The positive feedback demonstrates that the message resonated well and that Butterfly was positioned in a credible and engaging manner.

Would you like a customized quote?

Would you like to know more? We are happy to think along with you and prepare a customized proposal for you. For more information, please contact us at info@doubledaze.be.